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Random acts of kindness should be incorporated in startups. It’s good for business!

From Wired Magazine UK

Ole Kassow knows that using words like “love” and “kindness” in the boardroom will probably get you kicked out. Nevertheless, he’s on a mission to persuade young startups and established businesses alike that they should persist; that it’s these two things that will make their companies a successful, exhilarating, happy place to work, where employee and customer alike are incentivised to stay faithful.

Speaking at The Happy School’s Summer Camp, the man behind Danish company Purpose Makers explained he first realised how powerful the cyclical nature of kindness could be, and how rapidly the happiness it brings can spread, when he spontaneously decided to give nursing home residents a lift on his rickshaw.

Read the full article here.

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